New Message Performance in Automations

We're excited to announce the introduction of Messaging Performance, a groundbreaking approach to analyzing and optimizing your email messages within automations. It's a dashboard providing a global view of how each message is performing, allowing you to fine-tune your recruitment messaging strategy and achieve better results.

Message Performance at Your Fingertips

One of the standout features is the new performance view, which allows you to monitor key metrics such as open rates, click rates, click-to-open rates, and unsubscribe rates for each message in your automation. This level of detail empowers you to understand the effectiveness of your communications at a glance.

Analyze and Optimize Messages in Context

Additionally, the updated navigation enhances the user experience significantly. When you select an email, the screen visually adjusts to align with the corresponding email block on the automation canvas. This makes it easier to analyze and optimize your messages in context, streamlining your workflow.

Make Better Decisions

With these improvements, you'll be equipped to make better decisions by identifying which messages resonate with your audience and pinpointing areas that need enhancement. All message insights and actions are now managed in one convenient place, making your overall process simpler and more efficient.

eduCRM supercharges your recruitment team. Automate meaningful outreach activities throughout the recruitment experience to ensure every prospective student receives consistent, timely, on-brand touches across all channels.